Why will hundreds of millions of people from all around the world be turning off their lights from 8:30-9:30pm tonight? It’s Earth Hour– a show of solidarity in focusing on the one thing that unites us all—our planet.
World Wildlife Fund has always been my favorite charity, because their method of conservation relies on strong partnerships with indigenous communities to create win-wins for both people and the environment. For 50 years they’ve been using science, research and human relations to save earth’s most cherished endangered species. WWF’s been instrumental in efforts to save tigers, panda bears, rhinos, elephants, gorillas and just about every other endangered species you can think of. If not for WWF, some of these species might already be extinct in the wild.
If you’re a like-minded conservationist, how about joining us and millions of people in 7,001 cities and towns across 152 countries and territories to switch lights off from 8:30-9:30 tonight as a massive show of concern for the environment?
Today, hundreds of millions of people, businesses and governments around the world will unite at 8:30pm local time to support the largest environmental event in history – Earth Hour.
Last year more than 5,200 cities and towns in 135 countries worldwide switched off their lights for Earth Hour, showing solidarity for a common cause: our natural world.
This year, be a part of it! Check out Inhabitat for ideas of fun things to do while the lights are out. Candlelight dinners, star-gazing, nighttime bike rides, moonlit picnics and more. Join the folks at Vermont Woods Studios Fine Furniture and nature lovers from all around the world. Turn the lights out for our future.
But if you're looking for something faster and less expensive, how about sending a free Valentine's Day Ecard courtesy of The World Wildlife Fund? There are many cards to choose from– one is sure to catch your sweetheart's fancy.
Yesterday I received a gift from my old pal, Sally Blakely. It was a tiger that she had symbolically adopted in my name from the World Wildlife Fund WWF. Thanks Sally, you couldn't have picked a more appreciated gift!
If anyone else out there loves tigers, I'm here to tell you that they're not going to be around for long unless we join WWF and other Tiger Conservation projects. It's urgent.
My adopted tiger from Sally
Check out this 2 minute WWF video. You can help save the tiger just by knowing these facts:
in 2009, people in North America consumed about 80 mllion tons of paper
The fastest growing brands of toilet paper in the United States today, Paseo, APP and Livi have a direct link to rainforest destruction
Over the past 25 years, Paseo, APP and Livi have clear-cut 5 million acres of Sumatran forest wood
Much of that land was once tiger, orangutan and elephant habitat
Since 1985 more than half of Sumatra’s natural forests—some 30 million acres (an area the size of Virginia!)—have been lost
Sumatra is the only place on earth where elephants, tigers and orangutans coexist
Indonesia (including Sumatra) is ranked 3rd in the world in terms of total carbon emission due to the slash and burn destruction of its rainforests
Do you see a world with wild tigers, orangutans and elephants in our future? Do you care? Here is your chance to change the world. It's not hard. Don't buy Paseo, APP or Livi products. Ask your grocer not to buy them. Ask your friends, schools and hotels not to buy them. Buy recycled or FSC certified paper products instead. Post this on your facebook.
Rainforest conservation is one of the main missions of our business at Vermont Woods Studios. We extend our gratitude to Leonardo DiCaprio who has been an outspoken champion of the tiger and WWF's Save Tigers Now campaign. The goal of Save Tigers Now is to double the number of wild tigers by 2022, the next Year of the Tiger but that can't happen unless we change our buying habits. Tiger numbers have declined 97% in the past 100 years. There may be as few as 3,200 wild tigers left in existence, the lowest number ever recorded.
That's you! Let's be honest. If you're reading this, you can probably count yourself among the "ones who have everything" right? And your friends and family are in that group too. OK, I'm not trying to be a big grinch and stomp down on all our Cyber Weekend shopping fun. I'm just suggesting that some of the frenzy whipped up over these unbelievable deals is a bit contrived– maybe you and those on your List don't really need or want an extra flat screen TV anyway.
So what to buy that would have some meaning?
Here's a short list of my Top 4 Favorite Christmas and Holiday Gifts:
A $20 donation to Heifer International could offer an education (and a new world) to a child otherwise doomed to a life of poverty in a third world country. If you can read this story about Beatrice Biira and not be inspired to swap a goat or flock of chickens for the Blu-ray player, I'll be surprised.
For the animal lovers on your list, what could be more thoughtful than the World Wildlife Fund symbolic adoption of an endangered species? Tigers are my favorite animals and they are among the most critically endangered species on earth, but WWF offers over 100 adoption choices from Red Eyed Tree Frog to the Ring Tailed Lemur. Adoption gifts include a stuffed animal, a personalized, framed adoption certificate and a photo of the animal in the wild. These are fun for kids and adults alike.
The best part is that there's no Black Friday or Cyber Monday RUSH on buying these items. But… you could take a big load off your shoulders and get everything done today. Then you could relax and enjoy the rest of the Christmas season in peace– what a concept!